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Zapier makes it easy to integrate Google Forms with Salesforce - no code necessary. See how you can get setup in minutes.

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Google Forms
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Google Forms
1. Choose trigger event
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Salesforce
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Salesforce
2. Choose action
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1. Select the event
Setup
Test
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Google Forms
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Form Response" from Google Forms.

Add your action

An action happens after the trigger—such as "Add Contact to Campaign" in Salesforce.

You’re connected!

Zapier seamlessly connects Google Forms and Salesforce, automating your workflow.

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Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

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Frequently Asked Questions about Google Forms + Salesforce integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Forms and Salesforce

How do I connect Google Forms to Salesforce?

To connect Google Forms to Salesforce, you would typically use an integration tool like ours to create a 'Zap'. First, set Google Forms as your trigger and Salesforce as your action. This setup allows data collected from form responses to automatically populate Salesforce records.

What are some of the triggers in Google Forms that can be used for integration?

In Google Forms, the primary trigger for integration is a new form response. When a form is submitted, this event will initiate the actions defined in your automated workflow.

Can I create custom actions in Salesforce when integrating with Google Forms?

Yes, you can define custom actions within Salesforce once a trigger event from Google Forms occurs. This might include creating new leads, updating existing records, or even triggering specific workflows in Salesforce based on form responses.

Is it possible to map specific fields from Google Forms to Salesforce?

Absolutely! When setting up your integration, you'll have the ability to map specific fields from your Google Form directly onto fields within Salesforce, ensuring the data lands exactly where you need it.

How do we handle duplicate submissions from Google Forms in Salesforce?

To handle potential duplicate submissions, we recommend setting up conditions or filters. For instance, you can configure our tool to check if certain criteria are met before creating or updating records in Salesforce.

Can we update existing records in Salesforce based on new form responses?

Yes, our tools allow you to update existing records in Salesforce when a new response is submitted through Google Forms. You simply need to ensure that you've configured the 'action' step correctly during setup.

Is there any way to test the integration between Google Forms and Salesforce before going live?

Indeed, during setup we provide testing features that allow you to simulate form submissions and track how data flows into your Salesforce instance. This helps ensure everything is working as expected before deploying live.

Practical ways you can use Google Forms and Salesforce

Financial reporting automation

Automatically consolidating and generating financial reports from various sources to provide real-time insights on business performance for decision-making.

Business Owner
Incident response management

Automating initial triage and categorization of IT incidents to expedite resolution and reduce manual intervention during critical incidents.

IT
Lead nurturing automation

Using automation to send personalized content and follow-up emails to leads based on their interactions and behaviors, helping to move them down the marketing funnel.

Marketing & Marketing Ops

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • Form
      Required
    Trigger
    Instant
    Try It
    • Stop on error
      Required
    • HTTP Method
      Required
    • URL
      Required
    • Query string parameters
    • Additional request headers
    • Body
    Action
    Write
  • Salesforce triggers, actions, and search
    New Contact

    Triggers when a new Contact is created.

    Trigger
    Polling
    Try It
    • Salesforce Object
      Required
    • Record (Optional)
    Trigger
    Polling
    Try It
    • Form
      Required
    Trigger
    Instant
    Try It
    • History Object
      Required
    Trigger
    Polling
    Try It

Learn how to automate Google Forms on the Zapier blog

Learn how to automate Salesforce on the Zapier blog

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About Google Forms
Google Forms is an easy way to collect data from the web with a simple UI and powerful editor. Works hand-in-hand with Google Sheets!
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About Salesforce
Salesforce is a leading enterprise customer relationship manager (CRM) application.
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