Supported actions
Add Contact to List
Adds a contact to a specific static list. (Marketing Hub Starter plans and above)
Create Company Deprecated
Creates a new company. Deprecated, please switch to "Create Company" action for the most reliable experience with your Zap.
Create Company
Creates a Company in HubSpot.
Create Contact
Creates a Contact in HubSpot.
Create Associations
Creates associations between objects.
Create Engagement
Creates a new Engagement for a contact, in HubSpot.
Create Social Media Message
Creates and immediately publishes a message on a specified social media channel.
Create Custom Object
Creates a Custom Object in HubSpot.
Use HubSpot MCP with any AI assistant
Zapier HubSpot MCP lets you connect HubSpot's actions with AI tools such as ChatGPT, Claude, and Cursor, all without managing integrations or writing glue code. It's built for developers who want flexibility without complexity.
Step 1: Generate your secure MCP URL
Get your unique, dynamic MCP server URL instantly. This endpoint securely connects your AI assistant to Zapier's vast integration network.
Step 2: Choose your Zapier Actions
Customize the specific actions your AI assistant can perform within HubSpot. Select and scope actions to align with your HubSpot workflows.
Step 3: Connect with your tool of choice
Integrate your AI Assistant seamlessly using your generated MCP endpoint, enabling immediate execution of real-world tasks securely and reliably.
Introducing the Zapier MCP integration
Why developers love Zapier MCP
- No need to build or host your own APIs
- Connect once, access 30,000+ Zapier actions
- Secure, scoped access by default
- Works across your favorite dev tools
