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Google Ads MCP

Ads & Conversion

Use Google Ads MCP to take action in your AI tools

Use Zapier Agents for a quick no-code setup, or connect to any AI environment with the Zapier MCP integration.

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Add contact to customer list with email in Google Ads
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Google Ads logoAdd Contact to Customer List With Email

Supported actions

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Add Contact to Customer List With Email

Adds a contact to a customer list using their email address. Note: It takes 6 to 12 hours for the customer list to be populated with contacts.

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Add Contact to Customer List

Adds a contact to a customer list. Note: It takes 6 to 12 hours for the customer list to be populated with contacts.

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Create Customer List

Creates a customer list in Google Ads Audience Manager.

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Create Report

Creates a report on specified data from your campaigns/ads.

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Remove Contact From Customer List

Removes a contact from a customer list.

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Send Offline Conversion

Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Google Ad campaigns to offline activity and business impact.

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Set Campaign Status

Sets the status of a Google Ads campaign.

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API Request (Beta)

This is an advanced action which makes a raw HTTP request that includes this integration's authentication.

Use Google Ads MCP with any AI assistant

Zapier Google Ads MCP lets you connect Google Ads's actions with AI tools such as ChatGPT, Claude, and Cursor, all without managing integrations or writing glue code. It's built for developers who want flexibility without complexity.

Step 1: Generate your secure MCP URL

Get your unique, dynamic MCP server URL instantly. This endpoint securely connects your AI assistant to Zapier's vast integration network.

Step 2: Choose your Zapier Actions

Customize the specific actions your AI assistant can perform within Google Ads. Select and scope actions to align with your Google Ads workflows.

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Step 3: Connect with your tool of choice

Integrate your AI Assistant seamlessly using your generated MCP endpoint, enabling immediate execution of real-world tasks securely and reliably.

Introducing the Zapier MCP integration

Why developers love Zapier MCP

  • No need to build or host your own APIs
  • Connect once, access 30,000+ Zapier actions
  • Secure, scoped access by default
  • Works across your favorite dev tools

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Google, Website Builders

Frequently Asked Questions

What is MCP?
Model Context Protocol allows your AI to securely interact with Tools. Zapier MCP connects you to Zapier's vast ecosystem of integrations.
Is MCP Secure?
Yes, MCP endpoints include built-in authentication for secure, reliable connections.
How much does Zapier MCP cost?
Zapier MCP is free to use for all individuals within the rate limits: up to 40 tool calls per hour, 80 per day, and 160 per month.
Can I use Zapier MCP with any AI platform?
Absolutely. MCP seamlessly integrates with platforms like Cursor, OpenAI, or custom-built MCP clients.
How quickly can I get started?
You can set up your MCP endpoint and start running AI Actions in minutes.
How can I get a higher quota?
Zapier MCP is free to use for all individuals within the rate limits: up to 40 tool calls per hour, 80 per day, and 160 per month.
Can I use Zapier MCP with my Zapier Enterprise account?
Not out of the box. Zapier MCP doesn't currently support app and action restrictions that may be in place on an Enterprise account.If you're on an Enterprise plan and would like to use Zapier MCP, please reach out to us.